Breaking into the workforce has never felt more confusing—or more competitive. In this episode of Career Pulse DC, Margaret sits down with career strategist Liz Helton of Career Transformation Partners to unpack what’s really happening in the Gen Z job market. From AI reshaping entry-level roles to the reality behind “ghost jobs,” they break down what’s changed—and what still works.

If you’re navigating your first job search (or hiring early-career talent), this conversation cuts through the noise with practical, honest advice.

Practical Advice From Liz:

• Treat college projects as real, relevant experience
• Use AI as a thought partner—not a copy/paste machine
• Focus your resume on impact, outcomes, and results
• Build your LinkedIn network early (no “thought leadership” required)
• Always reapply to reposted jobs—with an improved resume

About Our Guest

Liz is a career strategist at Career Transformation Partners, where she helps professionals clarify their story, strengthen their positioning, and navigate job searches with strategy and confidence. With a background in public relations, she brings a storytelling-driven approach to career growth, working 1:1 with clients and partnering with organizations to deliver practical, results-oriented career development programming.